Small Business

The A-Z of Automated Email Campaigns

While one-time campaigns and digital newsletters are still necessary and valid, automated email campaigns are fast becoming one of marketers’ favorite tools. Let’s discuss the benefits and best practices for automated campaigns.   Download your complimentary copy of "Best Practices: The A-Z of Automated E ...

Magento 1.x EOL: The Perils of Delaying Your Move to M2

Earlier this year, the rumored M1 end of life was indefinitely postponed. While this came as a relief to some, there are many reasons why you shouldn’t get too comfortable. This blog post will tell you what you need to know about formulating a proactive migration plan that will enable a successful transition from M1 ...

Facing Economic Nexus after Wayfair vs. South Dakota

In the aftermath of the Wayfair vs. South Dakota ruling, ecommerce businesses will be responsible for sales tax reporting and collection in states they sell to, regardless of physical presence. Let’s talk about economic nexus. Ugh, why should I care about Wayfair vs. South Dakota? Wayfair vs. South Dakota was ...

6 Ecommerce Strategies to Take Advantage of This Holiday Season

Last year, omnichannel was one of the hottest topics during the holiday season for retailers. Companies were focused on giving their customers what they wanted, which was giving them the same experience both online and in-store. Having a mobile responsive site was also another focus of the 2015 holiday season. Online s ...

When to Consider Replatforming to Magento

Replatforming to Magento can be a big undertaking, both in regards to timeline and cost, but if you decide to make an investment by moving to Magento, the return on investment can be amazing. Magento is known for its robust system and open source coding. It is the platform for businesses and merchants who want to scale ...

Timeframe & Cost to Build a Magento Store

Two questions that are asked constantly by merchants who want to start an eCommerce site on Magento is 1) how long does it take and 2) how much does it cost? Of course there will be varying answers to this, but a lot of it depends on what exactly you are wanting. Let’s take a look at some timeline and cost estimates: ...

How to: Export & Import Products in Magento

It is important to know how to export and import your product data in Magento but this process can sometimes seem more daunting than it actually is. Thankfully, there are many outlets to help you through this procedure and in addition to the information out there, we have created a short and sweet tutorial on how to ...

Ways to Conquer the Skeptical Buyer

Believe it or not, some people are still skeptical to buy online! It’s kind of crazy to think that would be an issue with the boom we have seen in eCommerce within last few years. In 2014, eCommerce sales worldwide reached over $1.4 trillion, but 77% of people do not feel completely safe when buying goods online. Wha ...

Beginner’s Guide to: Starting an eCommerce Store

Sweet Tooth, a popular points and rewards module has just released a new eBook titled “The Beginner's Guide To: Starting an eCommerce Store.” The book teaches you everything you need to know about starting an online store. It is very easy to get overwhelmed with the different features and formats while still tryin ...

“Startup Success” Presentation at Imagine 2015

Everything we do in life has a starting point. As we go through different stages, we are going to experience failures along the way. These failures are the stepping stones for learning and growing as a person. This is how we learn to succeed in life. All of the hard work, effort and trials we go through are all compone ...

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