Marketing

Our Company Values: Resourcefulness

Our Company Values To open the 2019 year, as an organization, we are actively reorganizing and overhauling the various meanings behind our company’s values, mission statement, and vision. From our eight previously-identified values, we have constructed a newly improved ...

Our Company Values: Integrity

Our Company Values: Integrity

Our Company Values To open the 2019 year, as an organization, we are actively reorganizing and overhauling the various meanings behind our company's values, mission statement, and vision. From our eight previously-identified values, we have constructed a newly improved list of virtues with insight as to what each pers ...

Meet Michael: Creatuity’s New Project Manager Team Lead

Michael Freeman: brought to you by The Princess Bride and bacon. Sarah: So Michael, where are you from? Michael: All over, all over. I lived in England as a child, Texas, Ohio, Colorado, Missouri...My dad waas in the Airforce...I was born here, in Colorado. S: What drew you to Creatuity - What ...

Key Findings from the Mobile eCommerce Optimization Initiative

Creatuity is proud to announce our participation in an exciting Magento Community initiative— the Mobile eCommerce Optimization Initiative. Since October, we’ve been actively working with our merchants to optimize their mobile eCommerce experience for increased mobile conversions. The findings to date ...

Tips for Improving Your Holiday Email Marketing

In the ecommerce landscape, marketers and content creators recognize the necessity of effective holiday email marketing. As email automation software and marketing platforms and tools become more prevalent (and essential), email campaigns have become an integral approach in improving conversion and customer retention r ...

Exploring Experience-Driven Commerce

Defining experience-driven commerce In the age of user-generated content, fast-changing customer demands, and emerging ecommerce technologies, retailers and brands have adopted dynamic, continuously-updated business models to stay ahead of competition. The shift from company-driven to consumer-driven marketing and bus ...

Christmas All Year: 5 Strategies for Retaining Holiday Shoppers

The biggest spike in retail and ecommerce of the year is approaching-- from Black Friday to Cyber Monday and Christmas, Q4 brings an increase in new visitors and first-time shoppers. As many of us know, it’s more costly to obtain new customers than it is to maintain returning shoppers, but this season provides the pe ...

Navigating Sales Tax Changes with Vertex and Creatuity

The recent U.S. Supreme Court ruling in South Dakota v. Wayfair (which overturned the long-maintained Quill decision) will dramatically change the landscape when it comes to sales tax. States may now require online sellers to collect sales tax on out-of-state transactions. In light of these changes to the eco ...

Surge in Secondhand Marketplaces: Framing Effects on Ecommerce

Defining online secondhand marketplaces What is an online marketplace? A marketplace is an ecommerce site that provides a platform for the exchange of services or products through multiple third-party vendors. In online marketplaces, the marketplace operator is commonly responsible for processing transactions, wh ...

The A-Z of Automated Email Campaigns

While one-time campaigns and digital newsletters are still necessary and valid, automated email campaigns are fast becoming one of marketers’ favorite tools. Let’s discuss the benefits and best practices for automated campaigns.   Download your complimentary copy of "Best Practices: The A-Z of Automated E ...

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